Em Ford is a makeup artist based in London and runs a blog and Youtube channel where she talks about makeup tutorials and acne, topics that are close to her heart. Yes, Ford, like many of us at some point in our lives, has acne caused by hormonal swings.

Photos of her bare face attracted many curt remarks on social media:

“You look disgusting”

“Seriously has she ever washed her face?”

“What is wrong with her face?”

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My Pale Skin

Yet, photos of her with makeup on gathered numerous compliments:

“You look beautiful”

“You’re so cute”

“You look amazing”

There were some comments of distrust as well:

“This is misleading”

“Imagine waking up next to her in the morning”

The extremes in responses she received were enlightening, so she went out to create a film that showed how social media can set unrealistic expectations on both women and men:

Ford sums it up perfectly (And rightfully so, given that she’s a role model in the beauty industry herself):

“One challenge many face today, is that as a society, we're so used to seeing false images of perfection, and comparing ourselves to unrealistic beauty standards that It can be hard to remember the most important thing - You ARE beautiful.”

So stop pitting yourself against unrealistic standards and stop letting acne put a dent in your confidence. If you’re looking for a natural solution to keep acne under control, check out the Warbotanicals Acne Gel.